Hello

Hello

My name is Loriana Lam.

I am a project manager with a solid background in advertising and brand marketing. My career has been built on a foundation of delivering high-impact campaigns and nurturing brand growth, and now, I am excited to dive into a new direction that aligns more closely with my passion for the arts, wellness, and community building.

“PROJECT MANAGEMENT is like conducting an orchestra. each element, no matter how small, plays a crucial part in creating a harmonious and successful symphony of deliverables.”

— Jen Elsam, Principal Project Manager

PHILOSOPHY

  • Clear Objectives

    Clearly define the goals and objectives, ensuring their achievement through a realistic and measurable approach.

  • Strategic Decision Making

    Identify the efficient and effective courses of action to reach our goals.

  • Mindful Communication

    Set an intention, be fully present and remain open to each others' input and feedback.

Services

  • Creates a project charter that outlines the scope of the project. This includes identifying the objectives, deliverables, milestones, stakeholders, team members, potential risks and communication strategy.

  • Defines the goals, objectives and deliverables of the project. This includes a outlining a detailed timeline and schedule with clear deadlines; approved budget; team roles and responsibilities; list of resources; a streamlined workflow; and identifying the purpose of each communication channels.

  • Collaboratively kick-off the development and concepting phase. This includes briefing the team and partners involved in the project.

  • Monitors the health of the project by ensuring it continues to move along, as well as tracking budget, timeline, feedback and changes. In addition, addresses any issues that arises and knowing how to best pivot in order to achieve the goal and objective.

  • After the deliverables are final delivered, a post mortem meeting will take place in order to reflect on what worked and what did not work for the project, team and organization. The purpose is to help us reflect and refine for future projects.

selected work

Yamaha Motor USA

Sage Hill School

Apple TV+ CODA Award Season

Apple TV+ Season 1 Loot

Red Bull North America

empowerHER Event

Kind Words

  • Loriana has been an amazing addition to our team. She assimilated easily into each role she took on quickly and thoroughly learning about our clients products and services. Her enthusiasm to learn and push herself in each position made her an instant asset to the company. Loriana is very organized and detail oriented, she has a positive attitude and is a fun person to be around. Loriana also worked well with others and her co-workers miss her fun creative energy in the office.

    Norm Tribe, Digital Creative Director & Co-Founder of GearShift Advertising

  • Loriana is a dedicated, hard-working, enthusiastic and brilliant asset. She is a very quick study and I can't recommend her enough. My work would have been impossible without her. She was an invaluable member of my team.

    Rana Davis, Founder of Global Reign Productions

  • What is a project manager? I like to think of them as the go-to person to help you not lose your mind throughout the project lifecycle. As a small business owner, you wear multiple hats, and it can be hard to delegate tasks or stay organized and on track. I had the pleasure of working with Loriana in planning my very first in-real-life (IRL) event and needed someone who could help me map out all my ideas into a digestible form. I highly recommend Loriana to anyone who needs support with project management.

    Atalie Oliva, Founder of The Bitter Woman

  • Loriana is a tremendous asset to our company. During her time with my company Loriana proved her worth beyond all my expectations.  She is first off a wonderful human being, honest, smart, hard working, a great sense of humor, and extremely loyal.

    David Dietch, Founder of Dietch PR